What sort of streaking? A pattern of lumps or is there color streaking?
If there's color streaking and the meat is supposed to be raw, the meat's probably bad.
If there ridges or a pattern on one side it's from the hamburger patty press.
It does not matter which side you cook first. While with most meats you want to cook the "presentation side" (the side that will be up on a plate) first, with hamburger, because it's usually inside a bun and hidden, you don't generally cook one side differently than the other for any particular reason.
UPDATE:
The hamburger patty press uses dimples on one side (which produce the ridged pattern) in order to increase the pressure on the meat and the resulting compression of the patty. A more compressed patty results in more efficient packing (the same mass fits in a smaller volume) and a more stable patty (less likely to fall apart during cooking).
If you've ever seen roadwork which includes preparing a dirt surface to be layered with gravel or asphalt, there is a compression process involving what I think is called a sheep's foot roller, which is like a steam roller, except the roller/compression drum/wheel is studded with "feet" that result in a waffle-like appearance in the rolled dirt. This is done because this pattern increases the compression possible on any given portion of earth, creating a significantly more stable surface on which the road surface will be layed.
The hamburger patty press uses exactly the same technique for pretty much the same reason.